We've heard a lot about this video of notoriously nice actor, Dennis Quaid, having a meltdown on the set of a movie or TV show. For many people, this video was quite a shocker since he's known for being a kind soul.
However, it turns out the video was just a big joke. Funny or Die, a popular channel for videos on sites like YouTube, was behind the joke; that's right, the whole video was one big marketing stunt for Quaid's new project.
The video was recorded with a cellphone and it looks like the cellphone holder was being sneaky, so it all seemed legitimate that he was flipping out and it was secretly being recorded. This lent to the credibility of the meltdown being real, which was smart branding from the team on set.
The video hit Reddit on Monday and by Tuesday, it was all over the web and being talked about everywhere, including the radio. See how potent internet marketing can be with viral video marketing efforts? Using YouTube for business can be a wonderful asset, if done right, and in connection with social media marketing.
Does your business need to get in front of more eyes? Then you need to try using viral video! YouTube, Vimeo, Reddit, Tumblr, and other popular sites can be what your business is missing. Email Integraphix about getting started.
Not sure about this? Chat with our creative marketing team and see what you think! There's no commitment.
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